Honda of Concord

Valerie Bright has chosen Samaritan's Purse as the recipient of the $500 from our photo contest.

"Million-Mile" Joe (Joe LoCicero), from Norway, Maine has almost accomplished this extraordinary feat. He has put nearly one-million miles on his 1990 Honda Accord, and it's still running strong. To put this into better perspective: The average American driver logs nearly 13,500 miles per year. If you break down Joe's mileage annually, he averaged 4,700 miles per month! That means, Joe has been racking up as many miles in three months…

Purchasing a vehicle from Honda of Concord was a pleasant experience. The salesman were very professional and greeted me

Valerie Bright won our first ever pet photo contest with her hedgehog and pumkin photo. Congratulations Valerie!!!

"I started emailing Tony M a few weeks ago about trading my 08 Suzuki. He always responded in a timely manner. I finally went to the dealership to meet with him. He worked very hard in helping me obtain a 2011 Honda Civic. He was not pushy at all. I would recommend anyone go to Honda of Concord and ask for Tony M. The finance manager Tim was very helpful also and was able to explain everything I needed to know in purchasing my new vehicle. If I ever trade again I will go to Honda Of Concord! It was a very easy experience! Unlike the purchase of my Suzuki(at a dealership that is no longer in business) where I felt pushed into the purchase. This was an enjoyable car purchasing experience! Thanks Tony M and Honda Of Concord!!!"

Joe of Norway, Maine is anything but average. While the typical driver clocks about 14,000 miles per year, Joe does that in about three months. Joe's 1990 Honda Accord has taken him nearly 1 million miles over the past 15 years, a feat that speaks to the reliability of his Honda as well as the dedication of its driver to reach this unique milestone. As Joe approaches the one million mile mark this fall, Honda fans can follow his journey on the Honda brand Facebook page starting today with an introductory video.

Joe's million mile journey is a showcase for the reliability of Honda automobiles, a quality that has been a part of the automaker's DNA for over 50 years. Joe's model, the Accord, continues to lead industry reliability rankings and recently was named Best Resale Value in its class by Kelley Blue Book's kbb.com. Additionally, the Accord has been named to the prestigious Car and Driver 10Best list a record 25 times.

"Joe's journey is a testament to his Honda's reliability and how people have come to count on Honda for more than 50 years to get them to where they need to go," said Tom Peyton, Honda brand manager for American Honda Motor Co., Inc.

Honda wanted to tell Joe's story because of his astonishing driving habits and detailed record keeping. Joe drives an average of 62,500 miles a year and began keeping detailed records at around 300,000 miles. Joe has taken more than 661 photos of his odometer. Joe's dedication to his Accord is known throughout the small town in Maine were he resides.

New content featuring Joe's pursuit toward hitting 1 million miles will be featured on Honda's Facebook page throughout the summer. Joe is expected to cross the 1 million mark in September.

About Honda
Honda began operations in the U.S. in 1959 with the establishment of American Honda Motor Co., Inc., Honda's first overseas subsidiary. As a company devoted to the advancement of human mobility, Honda's innovative research and development efforts during the past decade have yielded such diverse outcomes as humanoid robotics, walking assist devices, HondaJet, fuel cell electric vehicle technology, thin film solar cells, increased rice crop yields and functional nano-materials - in addition to the design and development of automobiles, motorcycles and power equipment products. Based on its belief in the value of technology to address the needs of society, it is Honda's mission to develop products that anticipate and satisfy the evolving needs of its customers while meeting society's demand for cleaner, safer, more efficient and sustainable means of transportation and human mobility.

Connect with Honda:
Honda News & Views: http://www.honda.com/news
Honda Multimedia Newsroom (For Media Only): http://www.hondanews.com
Honda on YouTube: http://www.youtube.com/honda
Honda on Twitter: http://www.twitter.com/honda
Honda on Flickr: http://www.flickr.com/hondanews
Honda Web Site: http://www.honda.com

The Best Pet Photo Contestants are up! Check out our Facebook page to vote!

Voting ends on June 24!

Today is the last day to submit your pet photo in for the Best Pet Photo contest here at Honda of Concord!

We have only 5 entries thus far--which means we are looking for many more adorable pets to vote on!

The voting will take place on Facebook, where each entry will be reposted into a "Best Pet Photo" album, and the photo with the MOST "likes" will win! 

The final day for voting is June 17, 2011!

The winner will receive a $500 donation from Honda of Concord to your religious or educational institution of choice!

This is a great way to help give back to the community, all you have to do is show us a picture of your pet!

REMINDER: All types of pet pictures are accepted!

Consider Rutherford the Hedgehog:



If you have any questions feel free to ask!

Good luck!

American Honda Motor Co., Inc., posted May sales of 90,773, a decrease of 16.1 percent based on the daily selling rate* compared to May 2010 results the company announced today. American Honda year-to-date sales of 523,550 represent an increase of 7.4 percent compared to last year.

Honda Division May 2011 sales were 81,773, a decrease of 16.0 percent versus May 2010. The all-new, redesigned Odyssey minivan posted sales of 9,428, an increase of 5.5 percent. The Fit posted an increase of 46.3 percent with sales of 5,921. Civic led the division with sales of 18,341. Accord reported sales of 18,185 units for the month. The CR-V posted May sales of 16,307.

"May sales are on par with what we expected due to the lingering effects of parts and production shortages resulting from the devastating March 11 earthquake in Japan," said John Mendel, executive vice president of sales for American Honda. "We are confident that sales will rebound as our North American plants reach 100-percent production capacity for most models in August."

Acura Division posted May sales of 9,000 units, a decrease of 17.1 percent from the same period last year. The MDX luxury sport utility vehicle led the division with sales of 3,824, an increase of 1.9 percent over May 2010.

*The daily selling rate (DSR) is calculated with 24 days for May 2011 and 26 days for 2010. Year-to-date, the DSR is calculated with 126 days for 2011 and 2010. All percentages reflect DSR.

For more information about Honda vehicles, please visit www.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.

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The Super Civic Quest.